KAUR, Kamalpreet; SINGH, Amar Inder. Perceived Service Quality and Consumer Satisfaction : An Empirical Study from Direct to Home (DTH) TV Industry. Indian Journal of Marketing, [S. l.], v. 47, n. 8, p. 31–45, 2017. DOI: 10.17010/ijom/2017/v47/i8/117431. Disponível em: https://www.indianjournaloffinance.co.in/index.php/ijom/article/view/117431. Acesso em: 18 dec. 2025.