Dasari, Shailendra, Rupa Gunaseelan, and Geetha Suresh. “Identification and Confirmation of Variables Influencing Manufacturer-Dealer Relationships for Steel and Allied Products”. Indian Journal of Marketing 45, no. 3 (March 1, 2015): 7–23. Accessed December 18, 2025. https://www.indianjournaloffinance.co.in/index.php/ijom/article/view/79963.