Volume 48, Issue 12, December 2018

Published: 2018-12-04

Articles

  • Perceived Benefits of Online Shopping : Scale Modification and Validation

    Vivek Singh Tomar, Ashok Sharma, Neeraj Pandey
    7-22
    Abstract views: 54 times| Download: 52 times
    DOI: https://doi.org/10.17010/ijom/2018/v48/i12/139553

  • Value Chain Management Model for Retailing of Marine Fish

    V. V. Devi Prasad Kotni
    23-33
    Abstract views: 35 times| Download: 37 times
    DOI: https://doi.org/10.17010/ijom/2018/v48/i12/139554

  • A Contingency Approach to Proactiveness - Business Performance Relationship

    Harpreet Singh Bedi
    34-49
    Abstract views: 28 times| Download: 19 times
    DOI: https://doi.org/10.17010/ijom/2018/v48/i12/139555

  • The Effect of Cosmetics Packaging Design on Consumers' Purchase Decisions

    Nada Bahgat Abdelazim Mohamed, Irene García Medina, Zahaira González Romo
    50-61
    Abstract views: 386 times| Download: 153 times
    DOI: https://doi.org/10.17010/ijom/2018/v48/i12/139556